Most Portfolios Get Ignored in 30 Seconds. Here’s Why Yours Won’t.

Recruiters don't read portfolios. They scan them. If your work doesn't communicate clearly within seconds, it disappears into the pile. A strong portfolio isn't a comprehensive archive—it's a curated argument for why you're the …
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December 16, 2024

Why Serious Teams Produce Mediocre Work

Efficiency and innovation dominate modern business priorities. Play feels frivolous by comparison. But the evidence suggests otherwise. Playfulness doesn't distract from creative work—it enables it. Teams that integrate play produce better ideas, solve problems …
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December 9, 2024

Your Self-Introduction Is Why You’re Not Getting Callbacks

Most self-introductions sound like everyone else's. A job title, a list of skills, maybe a vague claim about being "passionate" or "driven." Then silence. The problem isn't what you're saying. It's that you're not …
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November 18, 2024

Most Brand Designers Are Wasting Half Their Time. AI Fixes That.

Brand design moves quickly. The teams that adapt fastest tend to win. AI design tools now offer a practical way to work faster without sacrificing quality. They handle the repetitive work, maintain consistency and …
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November 5, 2024

Brand Identity + Brand Strategy + Digital Design + Brand Consultancy + Design Education

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